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Creating and Managing Service Packages

Bundle services together into packages for better customer value and increased sales.

By Jeff McKinley•Last updated: January 2025

Creating Packages

Build service packages that customers love:

  1. Navigate to Price Book → Packages
  2. Click "Create Package"
  3. Name your package (e.g., "Complete HVAC Tune-Up")
  4. Add a compelling description
  5. Select services to include in the package
  6. Add products or parts if applicable
  7. Set package price (usually discounted from individual total)
  8. Save and make available to team

Package Pricing

Price packages for profitability and value:

  • Bundle Discount: 10-20% off individual service total
  • Value Presentation: Show savings compared to à la carte
  • Cost Tracking: Track actual cost vs. package price
  • Profit Margins: Ensure packages maintain target margins
  • Competitive Pricing: Research market rates

Common Package Types

Popular service package ideas:

  • Maintenance Packages: Annual HVAC tune-up, plumbing inspection, etc.
  • Installation Packages: Complete system install with all labor and materials
  • Seasonal Packages: Spring AC prep, winter heating check
  • New Customer Packages: First-time service discount bundles
  • Good-Better-Best: Three tiers of same service
  • Add-On Packages: Complementary services to main job

Presenting Packages

How to present packages effectively:

  • Show itemized breakdown so customers see all included services
  • Highlight the savings amount prominently
  • Use before/after pricing comparison
  • Include package benefits and value points
  • Add photos or diagrams when helpful
  • Offer financing on larger packages

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